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Wisdom Stories Ep.30: Ms Divya Rao

Cultural expectations surrounding the elderly are being challenged today, and with good reason!

While it was the norm to slow down and retreat into a quieter life post-retirement, more men and women are finding purpose and joy in doing the opposite.

WisdomCircle honours such men and women by shining light on their journey through an inspiring series called “Wisdom Stories”. These people have successfully smashed stereotypes, and their stories remind us that life should be lived to the fullest, no matter what age or stage.

I am a passionate Marketing Communications professional with 24 years of experience, having spent more than 2 decades at Sony Electronics. While I started in the Travel function, I was offered an opportunity in Marketing Communication, even though I did not have the relevant background or experience. I had the right attitude towards learning, and I took up the challenge. This was a turning point as it changed my career trajectory altogether. Attitude matters, skill can be acquired.

This role kept me motivated through the highs and lows. For instance, once our international venue was unexpectedly cancelled for a 3000+ people event at the last minute. Instead of focusing on this problem, I quickly looked at possible solutions and put the event back on track. It turned out to be a huge success, one that people remember even after 10 years.

My mantra has always been “God is in the details”. I throw a lot of my energy behind meticulous planning, along with trying to be a good team leader. Key attributes that played a part in my success were staying curious, resilience and consistency. If I could change one thing, I would probably ask for personal help more often.

Travel has been one of my biggest passions and my constant teacher all through these years.

Many marketing lessons have been reinforced through my travels, be it understanding the local culture, being open minded to new experiences, meeting new people and engaging with their unique perspectives or creating memorable moments I have often drawn from these experiences to understand the brief and deliver compelling campaigns.

I feel that I have a lot to contribute. I am seeking professional opportunities that leverage my experience and offer me avenues to build on my expertise. As Brian Herbert said, “Capacity to learn is a gift, ability to learn is a skill, willingness to learn is a choice”.

Keep Growing. Game On.

Divya Rao

Interview Credits: Saonli Sen Choudhury of WisdomCircle

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